Recognized as one of Fast Company's 50 Most Creative People in Business, and a dynamic TedX speaker, Mike Platco has carved a niche in transforming narratives and strategies across the globe. With prestigious accolades including ten Shorty Award nominations and two Webby Award wins, Mike's storytelling prowess has been celebrated in Vanity Fair and Time, shaping the digital landscape one innovative campaign at a time.
social media and communications services
Crafting social media content that engages your current audience, speaks to your desired audience, and delivers the appropriate messaging about you and your brand is a time-consuming, labor-intensive process. It’s daunting - but doesn’t need to be. I work with brands by diving into their current content workflow, identifying the areas that need improvement, and developing a strategy for content creation that is simple and effective. From creative ideation through to execution, I help brands make better content for each of their social channels quickly.
Social Media
Organic Social Media Strategy
Content Creation
Account and Community Management
Video Production and Editing
Influencer Collaboration
Training and Consulting
Content Ideation Brainstorm
Brand Communications
Internal Communications
Newsletters
Event Management / Videography
Executive Communications Strategy
Company Culture Strategy
Employer Brand Development
Blog Posts
Free 15-Minute Consult
Let’s hop on a call and chat about your business, goals, dreams, and challenges across everything from newsletters to TikToks.
work
At Thrasio I was responsible for the organic and paid social media strategy for over 80 DTC brands across Instagram, TikTok, and Instagram which earned over 80 million total views. This included launching ‘Zabba Approved’, a standalone umbrella product review site with content on Instagram, Facebook, and YouTube.
I was also responsible for internal and external communications efforts including employee newsletters, blog posts, executive communications, employer branding campaigns, and a series of 30+ culture-building video projects.
Testimonials
“Michael Platco is brilliant. I have had the pleasure to work with him on projects ranging from event coordination to social media strategy. Each time he brings knew insights and knowledge of ways to innovate in whatever media we tend to be working at. In one meeting with our team at NASA he changed the way that we work with Instagram. If you get a chance to work with Michael then do it.”
“I’ve collaborated with Mike to create content for the Pretty Little Liars Snapchat account and he’s a pleasure to work with. Not only is he great at creating snaps for us, he quickly learned our brand and is able to come up with fun ideas that relate to the themes of the show. Mike’s easy to work with and goes above and beyond on all projects!”
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